{"product_id":"kodak-ektacolor-pro-400-35mm-l0183","title":"Kodak Ektacolor Pro 400 (35mm)","description":"\u003cp\u003eThis is Portra 400. We want to be completely clear about that, because it is the whole point. \u003cstrong\u003eKodak Ektacolor Pro 400\u003c\/strong\u003e launched on 24 March 2026 as part of Eastman Kodak's move to bring its professional film distribution back in-house from Kodak Alaris — and since Alaris owns the Portra name outright, Eastman needed a name of its own. The emulsion is unchanged. Same coating, same Rochester plant, same film, different box. Kodak calls it the world's sharpest and finest-grain 400-speed colour negative film, and the Alaris marketing says exactly the same thing about Portra 400, which tells you everything. What you get is the reference standard for colour negative: exceptionally natural skin tones, soft accurate colour, remarkable exposure latitude, and grain so fine it barely reads at normal enlargement sizes.\u003c\/p\u003e\u003ch3\u003eSpecifications\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eFormat: 35mm (135) cassette\u003c\/li\u003e\n\u003cli\u003eType: Daylight-balanced professional colour negative\u003c\/li\u003e\n\u003cli\u003eSpeed: ISO 400\u003c\/li\u003e\n\u003cli\u003eProcess: C-41\u003c\/li\u003e\n\u003cli\u003eEmulsion: Identical to Kodak Portra 400 — rebranded, not reformulated\u003c\/li\u003e\n\u003cli\u003eCharacter: Ultra-fine grain, natural skin tones, soft accurate colour, low contrast\u003c\/li\u003e\n\u003cli\u003eLatitude: Outstanding — usable from roughly EI 200 to EI 1600, and famously good overexposed\u003c\/li\u003e\n\u003cli\u003eDistributor: Eastman Kodak direct, launched 24 March 2026\u003c\/li\u003e\n\u003cli\u003eBest for: Weddings, portraits, editorial, fashion, mixed and difficult lighting\u003c\/li\u003e\n\u003cli\u003eAlso available: Ektacolor Pro 160 and 800 complete the family, mirroring Portra 160 and 800\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eCondition\u003c\/h3\u003e\u003cul\u003e\n\u003cli\u003eCosmetic: Fresh, factory-sealed stock. Expiry 07\/2028.\u003c\/li\u003e\n\u003cli\u003eFunctional: Unopened and unexposed. Ships in sealed factory packaging.\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch3\u003eIncluded\u003c\/h3\u003e\u003cul\u003e\u003cli\u003e1 x roll Kodak Ektacolor Pro 400, 35mm\u003c\/li\u003e\u003c\/ul\u003e\u003cp\u003eThe best colour negative film made, under a name most people in India have not seen on a shelf yet. If you have been shooting Portra, nothing changes except the packaging — and Eastman priced it slightly under the Alaris equivalent at launch. Fresh with a 07\/2028 expiry.\u003c\/p\u003e","brand":"Kodak","offers":[{"title":"Default Title","offer_id":44277004435559,"sku":"L-0183","price":2300.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0633\/0793\/9943\/files\/IMG_0022_29afc0b8-f6e0-46e8-9546-075f9764a864.jpg?v=1784978249","url":"https:\/\/v2.filmcam.in\/products\/kodak-ektacolor-pro-400-35mm-l0183","provider":"filmcameras.In","version":"1.0","type":"link"}